Site Optimization

The ultimate success of your site or application is determined by how quickly visitors can find what they?re looking for and how efficiently they can accomplish their goals. Do you have optimal navigation and usability working for you?

To further the Return on Investment (ROI) of your website or web application, a regular usability review is essential. Bitfactory supports your ROI improvement efforts by offering informative usability reviews based on data from expert users, online questionnaires and statistical analyses. If our findings suggest that design changes, or even a site-wide refresh, are required, we?ll pass along our suggestions.

Site Navigation
The best public transportation system in the world is useless if new users can?t figure it out! Similarly, navigation on your website is a crucial component of its effectiveness.

Your audience ? particularly those new customers you?ve been trying to attract -- has pre-determined goals that must be reached as quickly as possible (The ?1-2 Click? Strategy). If they can?t find what they want quickly, they?ll go somewhere else.

An effective website offers simple, intuitive navigation ? a concise, easy-to-follow overview that guides a user to his/her desired destination within a couple of clicks. Our goal is to give you a website that tops user expectations.